WHAT HOME BUSINESS OWNERS CAN LEARN FROM THE DESIRE OF AMERICA'S FOUNDING FATHERS

It is essential to understand the importance of making a DEFINITE DECISION to reach whatever it is that you DESIRE.

The hardest part of any business venture is complete once the DEFINITE DECISION is made to start a business for a specific reason. In his acclaimed book, Think and Grow Rich, revolutionary author Napoleon Hill introduced essential success principles learned from the study of and interaction with over 500 of the world’s most successful people.

In the book, Hill illustrates the significance of making a DEFINITE DECISION based on DESIRE in the story of the founding of the United States. Whether you are a U.S. citizen or not, it is important to understand that U.S. citizens are able to enjoy the freedoms and liberties granted to us today because two men were able to make a DEFINITE DECISION over 200 years ago!

As you read about America’s greatest DESICION, focus on understanding the value of making a DEFINITE DECISION to accomplish whatever it is you may DESIRE of a home business.

At the time this story begins, British soldiers had settled in Boston and roamed the streets daily. After an incident in which British soldiers attacked a group of Bostonian colonists in March of 1770, it was two Colonists, John Hancock and Samuel Adams, who made a DEFINITE DECISION to speak up and make a declaration to remove all British soldiers from Boston. By making this declaration, these men changed the course of history.


An assembly of prominent colonists led by Hancock and Adams was formed, resulting in the dismissal of British troops from Boston. Throughout the next couple of years, Adams envisioned and formed a correspondence committee that would allow the thirteen discontented Colonies to communicate more effectively in their unified efforts against the British.

Just as the Colonists were planning against the British in the early stages of the revolution, the British were planning to slow the opposition. In using fear to threaten Adams, the British Governor of Massachusetts sent a messenger to confront him. The messenger bribed Adams and ensured him that if he would discontinue his opposition of the British, he would no longer be punishable for treason and would receive personal advantages in siding with the King.

Adams’ response changed history. Rather than giving in to the pressures of the British, Adams responded with the following comment, “Then you may tell Governor Gage that I trust I have long since made my peace with the King of Kings. No personal consideration shall induce me to abandon the righteous cause of my Country. And, tell Governor Gage it is the advice of Samuel Adams to him, no longer to insult the feelings of an exasperated people.”

This is the conviction we need as entrepreneurs! Do not back down to resistance.

Upon receipt of this message, Governor Gage was furious. He ordered pardons to those who accepted the British position and a death warrant on Hancock and Adams. In a hurry, Hancock and Adams called a secret meeting that organized a congress of the Colonists. As an end result of this meeting, through the correspondence committee of the Colonies, the meeting of the First Continental Congress was held in Philadelphia on September 5, 1774.

At the same time, another leading colonist, Thomas Jefferson, was publishing a review of the colonist’s rights, which led him to be subject to treason of the British crown.


On June 7, 1776, Richard Henry Lee made the following motion to the assembly, “Gentlemen, I make the motion that these united Colonies are and of right ought to be free and independent states. That they be absolved from all allegiance of the British crown and that all political connection between them and the state of Great Britain is and ought to be totally dissolved.”

From Lee’s motion, debate followed for days. After becoming irritated with the constant debate, Lee made the following statement, “Mr. President, we have discussed this issue for days. It is the only course for us to follow. Why then, sir, do we longer delay? Why still deliberate? Let this happy day give birth to an American Republic. Let her arise, not to devastate and to conquer, but to reestablish the reign of peace and of law.”

Jefferson quickly sided with Lee and represented his cause while Lee left for a family emergency. Jefferson was appointed as the chairmen of a committee to draft a Declaration of Independence.

On July 4, 1776, Jefferson read the declaration to the assembly, “When in the course of human events it becomes necessary for one people to dissolve the political bands which have connected them with another and to assume among the powers of the Earth the separate and equal station to which the laws of nature and of nature’s God entitle them, a decent respect to the opinions of mankind requires that they should declare the causes which impel them to the separation.”

The declaration was signed by the fifty-six men of the assembly, each of them staking their lives on their signature. From this DECISION, a nation was born that allows us the ability to make similar DECISIONS today.

What do you DESIRE? What DESIRE do you have that will change your personal history?

Just as Samuel Adams and John Hancock made the DECISION that they wanted to be free, you too can free yourself from whatever it is that you DESIRE.

More money, more time with family, less stress, financial freedom or maybe just a supplemental income- whatever it is that you DESIRE, whatever the reason is that you are looking to make a change, the first step is the DEFINITE DECISION that you will do whatever it takes to accomplish your objective.

If you are looking for a home business or any other business opportunity, you are looking for a reason. The DECISIONS of Adams and Hancock have a made a huge impact on many people. Only by making similar decisions in your life will you be able to turn your desires into reality. You have the ability to become self-determining. You do not need to rely on someone else to tell you what to do or how to become successful. It is up to you to determine your DESIRE and make the DEFINITE DECISION to put your DESIRE into action!

After nearly a year of struggling with traditional marketing methods, my partners and I have made a DEFINITE DECISION to embark on a journey that will change our online travel business, our lives and the lives of those around us. By focusing on Attraction Marketing methods for home businesses, we will be able to provide necessary and useful information to the masses.

To learn more about cost-effective, online Attraction Marketing, no matter what industry you are in, click here.

I hope that you have found this information useful and motivating. Remember, success begins with a DEFINITITE DECISION based on DESIRE! I challenge anyone reading this article to seriously and intentionally examine your thoughts about what it is you truly DESIRE. All great ideas, businesses and successes begin with DESIRE, followed by an immediate DECISION to turn that DESIRE into a reality. No matter what it is you DESIRE, through organized planning and determination, you will turn your DESIRE into a reality.

To Your Success!

Nick Landers
Opportunities International

Email: Nick@opportunitiesinternational.biz

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This work, Think and Grow Rich, by Napoleon Hill provides numerous stories of success from many of the prominent people of our time. This work contains many useful and motivational principles, Hill’s Thirteen Proven Steps to Riches, which have been proven to create wealth. I look forward to exploring more of these principles in this series of articles over the next few weeks.

Get focused and get your copy at the right side of the page.

HOW TO MARKET LIKE MCDONALD'S, SUBWAY AND LAS VEGAS

No matter what type of online business you run, marketing is an essential key to your success. Service businesses must sell the service or the experience of the individual providing the service through targeted marketing. Direct sales and network marketing professionals must sell the product they are representing, themselves as leaders and their marketing structure.

Attraction marketing establishes the business owner as a leader by providing valuable information and knowledge on a particular subject. By utilizing numerous online tools and resources, the business owner allows potential customers to get to know them and their business before they even speak. The business owner is able to establish trust with potential customers by passing along their specialized knowledge without the expectation for anything in return. Rather than focusing on calling leads or cold calling, utilizing attraction marketing techniques will have customers calling you ready to do business!

Here some real world examples of attraction marketing from my mentor, Mike Dillard, in his book Magnetic Sponsoring:

Let’s start with the always popular car business. Where do auto dealers and manufacturers make their money? Not with the cars they sell! Auto dealers and manufacturers make money on financing, car parts and service, insurance and extended warranties. Without the car, none of these items are available for sale.

Compare the car business with the description of attraction marketing above.

Why do we go to auto dealers when we are ready to buy a car? We go to them because they are the experts. We choose the dealership where we will by the car by getting to know them through personal visits or from the dealership’s marketing efforts. Then, we go to them ready to buy.

Once we buy the car, we must have it serviced on a regular basis, we may need a warranty and we will need to replace parts at some point. By selling the car, the dealership creates multiple streams of income for years at a time.

McDonald’s is another great example of a company that uses attraction marketing. McDonald’s is in the hamburger business, right? Nope! McDonald’s does not profit off of the cheap hamburgers they sell. Although the cheap hamburgers are what gets you in the door, McDonald’s has a higher profit margin on various other menu items, such as soda, fries, coffee, tea, cheese, etc.

We go to McDonald’s because we know what we can get, we can get it quickly and we will get it for cheap. They are the experts on beef and burgers and they deliver it the way we want it! Once we buy the hamburger, we must have the cheese on it, we must have the fries, and we must have the soda.

Subway is another large restaurant franchise that provides an interesting example of attraction marketing. Similar to McDonald’s, Subway gets us in the door by offering a much needed solution, healthy fast food. Subway is not in the sandwich business, it is in the weight loss business. We pay for a healthy sandwich at Subway because they are the experts in providing healthy sandwiches and then, like at McDonald’s, we must have the soda and must have the chips.

My last example of blatant attraction marketing is in Las Vegas. Las Vegas is in the gambling business, right? No. Las Vegas is in the entertainment business. Las Vegas offers amazing parties, exciting shows, big time restaurants and expensive hotels and entices us with its latest tagline: whatever happens in Vegas stays in Vegas.

Like the above examples, Vegas does not directly market its biggest money-maker, gambling. Instead, it offers the best entertainment in the world to get you there and then allows you to gamble your heart out.

Now that you understand why the big boys do it, how about some other small business examples?

If you are in real estate, establish an attraction marketing campaign by producing a newsletter or articles about your local real estate climate to immediately demonstrate your expertise! Clients will start calling you for advice, allowing you to start building rapport and signing contracts.

If you are an insurance agent, begin by giving free insurance seminars or giving free advice via newsletters, online reports or press releases.

If you are a network marketer, provide your prospects with information on how to build a successful team of distributors by composing articles, newsletters and blogs describing the benefits of your business and how your marketing system works.

So what can we learn from the above examples?

To be successful in online marketing, you must learn how to utilize attraction marketing to establish yourself as an expert, earn the trust of your customers, then customers will call you with credit card in hand!

Again, no matter what type of business you are in or interested in, this method works. Establish yourself as the expert by providing useful information without the expectation of receiving something in return and you will gain the trust and following of many.

To Your Success!

Nick Landers
Opportunities International Online Marketing

Email: Nick@opportunitiesinternational.biz
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To learn how to start an attraction marketing campaign for less than $500, click here.

The Truth About "Overnight Success" in Network Marketing and Direct Sales

There is no such thing as overnight success in this or any other industry. For some reason, in networking, we are often led to believe that for less work, we can make more money!

The only people that seem to be overnight successes in this industry are those that transfer companies after spending years building their downlines elsewhere.

I recently heard a story of an individual that set a company record by reaching an executive leadership compensation level faster than anyone else in that particular company ever had. What an accomplishment, right?

Unfortunately, the success of this individual made other distributors in the company question their own accomplishments. It is only a natural psychological reaction to resent others when they achieve a certain level of success. We have all felt this way. The important thing to realize about this industry is that the scenario I just described is going to happen. Luckily, I am willing to tell you to expect it so you can be prepared when it does.

Again, this is not a get rich quick industry (unless you are a network marketer that has the ability to transfer a team to a new company!) The good news is that just like any other business, for hard work combined with organized planning, getting rich with your own business is definitely an option!

Esteemed author, Robert Kiyosaki, believes that Network Marketing or Direct Sales is the perfect business to work from home, part or full time. He says that the minimal start-up costs combined with the in depth training is a great way for an entrepreneur to own their first business and to learn how to run a business!

Listen to the Robert Kiyosaki presentation by clicking here.

Look at these success stories from a new mentor of mine, Mike Dillard, author of a revolutionary book that has changed my business, Magnetic Sponsoring.

Dan Akroyd was a mail sorter in Canada.

Jennifer Aniston was a telemarketer.

Halle Berry worked in a department store.

Bill Cosby shined shoes.

Simon Cowell was a mail room clerk.

Michael Dell was a dishwasher.

Tom Hanks was a hotel bellman.

I was a pizza delivery boy and sold knives door to door.

(Add your story here)

Everyone starts at the bottom! Network marketing and direct sales is not different from any other industry. Luckily, success is a choice. If you can make the definite decision that you will be successful in this industry, follow an organized plan and not quit, you will create your own "overnight" success story!

I hope you found this post interesting and motivational!

To Your Success!

Nick Landers
Opportunities International Online

To learn more about how I am growing my network marketing business online, check out more from Mike Dillard's Attraction Marketing Techniques by clicking here!

Welcome to the Opportunities International Online Blog!

Thank you very much for visiting the Opportunities International Online blog. This blog was designed with a specific purpose in mind: to educate those already in or interested in the network marketing, direct sales or online marketing industries on how to market their business online.

After nearly a year of marketing my network marketing business the "traditional way", I have redirected my efforts online.

Now, focusing on ONLINE MARKETING and ATTRACTION MARKETING, my team and I are dedicated to providing you with useful and resourceful information about the most exciting way to market your business--online!

Much success!

Nick Landers
Opportunities International Online

Email me at: Nick@opportunitiesinternational.biz


About me: Nick Landers is an entrepreneur with over 10 years in business development, including sales, marketing and advertising. After four years of corporate experience, it became clear that forty years of working for someone else was not going to produce the income, freedom and life that he had envisioned for himself and his family. Now, he operates his online travel business, Opportunities International, from home. He and his partners have designed an online marketing system that has been combined with the most exciting home business in the industry today. He and his team will provide you with the resources and training you need to build a successful business.